About REACHBuilt by people who've been through it.

A former college captain and pro athlete who now teaches at Rice University, and a dad who ran his own kid's recruiting. REACH is the system we wish every family had, and nothing else out there works the way it does.

Why we built REACH

Most athletes who could play in college never hear from a coach.

For a parent, the recruiting process is overwhelming. Which schools are a real fit, athletically, academically and financially? Who is the right coach to contact? Which programs actually need an athlete like yours? Getting those answers takes hours of research before a single email goes out, and most families don't know where to start.

Kevin lived it as a dad. He spent countless hours pulling rosters, results, admissions data and coach contacts together just to figure out where his own daughter fit and who to talk to. When she finally reached out to the right coaches, the right way, they wrote back.

Kenneth saw it from the other side. He has spent years helping students and athletes find opportunities they didn't know how to reach on their own. There are college roster spots for far more athletes than ever get one, and too many talented kids get left behind simply because no one sees them.

That's why we built REACH. It does the heavy lifting for families and puts every athlete in front of the coaches who should know their name.

Talent isn't the problem.Being seen is.

The idea every part of REACH is built around.

The team

The people behind REACH

Recruiting tips for parents, from both of us, on our LinkedIn page. Follow REACH on LinkedIn

Kenneth Scott

Co-founder · Athletes, families and coaches

Utah captain, pro athlete, Rice University professor. He's been on every side of the recruiting table.

Sports changed the direction of Kenneth's life. They took him from Fontana, California, to the University of Utah, where he played wide receiver, served as a team captain, finished his collegiate career ranked among the top 10 in school history for receptions, and was named the university's Most Inspirational Male Student-Athlete. He earned degrees in Human Development and Economics before going on to play professionally in the NFL and CFL.

After football, Kenneth built a career spanning social services, corporate sales, higher education, and entrepreneurship. Through those experiences, he recognized a common challenge: talented young people often have the potential to succeed but lack the information, relationships, and strategies needed to turn that potential into opportunity.

Today, Kenneth is an educator, entrepreneur, and creator of the Social Health Brand, working with students, athletes, schools, and organizations to help individuals better understand who they are, communicate their value, and create meaningful opportunities.

“Help people turn who they are into what they do, and why it matters.”

CaptainUtah Football, Pac-12
NFL + CFLPro career
Most InspirationalUtah Male Student-Athlete award
ProfessorRice University and University of Utah

Kevin O'Brien

Co-founder · Builds the platform

A USA Volleyball adult national champion and All-American, a coach across youth sports, and a dad who's been through recruiting.

Kevin has lived sports for more than 30 years. On the court, he has competed in USA Volleyball's adult national championships for three decades, winning a national title with his team and earning first-team All-American honors. He has spent years coaching youth athletes across multiple sports. Today he's the head volleyball coach at Central Middle School, a club coach at Top Flight Volleyball in Elgin, and on the track and field coaching staff at Central High School in Burlington. He also trains volleyball athletes one-on-one through Champion Mindset Academy, building the physical and the mental side of their game.

Off the court, he's a serial entrepreneur who has started multiple companies and exited two of them, most recently as the majority stakeholder. Today he leads The e-four Corporation, an AI solutions firm that designs custom AI systems and intelligent automation for businesses, and the engine that powers every match, message and insight inside REACH. He serves on the board of the INCubatoredu program at Central High School, part of a national entrepreneurship program where students build real startups, and mentors students there on innovation, leadership and business.

He's also a dad of four who learned college recruiting the hard way, from the parent's seat. Now he's doing what he's most passionate about: helping kids get seen and opening doors to opportunities that are too hard to reach on their own.

National championUSA Volleyball adult nationals, 1st team All-American
3 coaching rolesCentral MS volleyball, Top Flight club, Central HS track
Serial founderMultiple companies started, 2 exits
Board memberINCubatoredu, Central High School

Kevin O'Brien with his daughter and a championship trophy at volleyball nationals

Kevin O'Brien taking a celebration selfie with his championship volleyball team

What we believe

Every athlete deserves to be seen.

There's a college program out there for you. Most athletes who could play at the next level never get the chance, not because they weren't good enough, but because no coach ever knew their name. You've put in the early mornings, the long practices and the miles. That work deserves to be seen. REACH makes sure it is.

Your Journey. Your Playbook.

Your work deserves to be seen.

Two minutes to the schools where you fit.

See my college matches, free Start as a parent

Follow REACH on LinkedIn